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RESEARCH

Audience Trends: Radio

14 July 2025
Audience Trends: Radio

Radio continues to play a vital role in the European media landscape. But how are people tuning in today, and how has that changed over time?

Our new Radio Trends Report explores 5 years of radio listening habits across Europe, with an in-depth analysis of radio consumption by age group.

Key insights include: 

  • Daily radio listening time stood at 2h 14m in 2024
  • Radio reaches 73% of young Europeans every week
  • 58% of PSM main radio stations are the top station in their market

Don't miss out on the latest data. 

Also, check out Audience Trends: Television and the Media Intelligence Datasets used to compile the full radio report.

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