EBU ACADEMY

Discover our School of AI

EBU Academy School of AI is open! Attend our growing range of training courses and learn how you can impactfully use artificial intelligence working in public service media

Upcoming courses

  • Effective Prompting Fundamentals

    16 Sep

    Live Online

    Innovation and Technology

    Effective Prompting Fundamentals

  • AI Crisis Management - A practical approach for Public Media leaders
  • Advanced Prompting

    23 Sep

    Live Online

    Innovation and Technology

    Advanced Prompting

  • Using AI in Audio Production

    25 Sep

    Live Online

    Innovation and Technology

    Using AI in Audio Production

  • FREE - AI, Ethics & Public Media - New research explores how media professionals at the BBC navigate Responsible AI guidelines in their day-to-day work
  • Advanced Prompting for Journalists

    06 Oct

    Live Online
  • EBU Academy Workshop 2025 - Where our L&D Community Comes Together
  • Scenario planning
    In Person

    Brands & Values

    Scenario planning

  • 10 Concrete Ways to Use AI to Be More Efficient at Your Job!
  • AI for Security and Security for AI
    Live Online
  • How to use AI to Boost Creativity and Efficiency in Audio-Visual Commissioning & Production

Why learn with EBU Academy?

Find out more about what we can offer you
  • Our unique PSM focus

    Our classes are uniquely focused on the needs of public service media (PSM)

  • Learn from your peers

    Benefit from inspiring case studies and expert trainers from EBU Member organizations

  • Personalize your learning

    Commission bespoke learning activities to help your team reach its strategic goals

Our courses uniquely share the best practices and new ways of working of EBU members combined with the global expertise of our Faculty.

Justin Kings
Head of EBU Academy

Some of the world’s best media and educational institutions have partnered with EBU Academy

  • Cardiif
  • Constructive Institute
  • IESE
  • Rca
  • INA
  • Objective
  • UCLA
  • Oxford Saïd Business School
  • Columbia Journalism School
  • EDHEC Business School
  • Copenhagen Institute for Futures Studies (CIFS)
  • Columbia University
  • VRT
  • Thomson Foundation
  • Aalto University
  • Kedge Business School
  • Vlerick Business School
  • Social Newswire
  • Deutsche Welle
  • Eurovision Song Contest
  • UNESCO
  • Eurovision News
  • Eurovision News | SPOTLIGHT
  • AI Media Observatory
  • Nederlandse Publieke Omroep