Climate Journalism

Overview

If you are interested in commissioning this course, please contact us.

While climate change stands as one of the biggest predictable risks for humankind, climate journalists can have a hard time getting their stories commissioned by editors and heard by the audience. They face a news agenda busier than ever, competing strategic priorities and audience fatigue. How to craft stories about climate change that resonate with people, have an impact, and focus on hope & solutions?  How to rally your colleagues and your management about the vital value of what you do? 

This workshop from EBU Academy gives journalists & correspondents covering climate change and environmental issues the chance to come together, to share and to learn. It is facilitated by Alexandra Borchardt the Lead Author of the EBU News Report called ‘Climate Journalism That Works’ – but what works today?

 Who’s it for: 

• Climate editors 
• Climate correspondents 
• General news correspondents with an interest in climate 

 What you’ll learn: 

• The big share: What works, what doesn’t – with audiences and editors 
• How can we increase the impact of our climate journalism 
• Ways to create wins, convince the newsroom and drive change 

Course structure: 

Day 1: sharing best (and worst) practice, tools for driving change 

Day 2 (2 months later): sharing what happened, fine-tuning